Executive Certificate in E-commerce SEO for C2C
-- viewing nowThe Executive Certificate in E-commerce SEO is a comprehensive course designed to meet the growing industry demand for experts in search engine optimization. This program equips learners with essential skills to enhance e-commerce sites' visibility, improve search rankings, and drive organic traffic.
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Course details
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• Keyword Research: Understanding the importance of primary and secondary keywords, long-tail keywords, and keyword intent for e-commerce SEO.
• On-page SEO: Optimizing product titles, descriptions, and images to improve search engine visibility and conversion rates.
• Technical SEO: Implementing structured data, improving page speed, and ensuring mobile-friendliness for a better user experience.
• Link Building: Strategies for building high-quality backlinks from reputable sources to improve search rankings.
• Content Marketing: Utilizing blogs, videos, and social media to drive traffic and increase brand awareness.
• Analytics and Reporting: Measuring and analyzing website traffic, conversions, and search rankings to continuously improve SEO performance.
• Local SEO: Optimizing for local searches, including Google My Business, to increase visibility for brick-and-mortar e-commerce businesses.
• SEO for C2C Marketplaces: Strategies for optimizing product listings on C2C marketplaces such as eBay, Amazon, and Etsy.
Career path
Entry requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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