Postgraduate Certificate in Competitive Analysis and Benchmarking

In today's fast-paced business environment, the ability to analyze and compare one's performance against competitors has become increasingly important for organizations to stay ahead. This course is designed to meet this industry demand, developing learners' expertise in identifying key performance indicators, gathering competitive intelligence, and applying benchmarking best practices. By completing this certificate program, learners will be well-prepared to advance their careers in various roles such as competitive intelligence analyst, market research analyst, or strategic planner. They will have gained hands-on experience with industry-leading tools and techniques, enabling them to deliver actionable insights and drive successful business strategies.